You’ve spent months working on your demo reel. You’ve sent it out to dozens of companies. All your work is finally starting to pay off. You’ve got an interview! Your reel may look great, your resume might be perfect, but if you screw up your interview, all that work will be for nothing.
Resumes and cover letters are important, but not nearly as important as your demo reel. However, they can get your reel watched, and if no one is able to see your reel then it won’t matter how good it is.
In writing my book, "How to get a Job in Computer Animation” I ran across a subject that most CG artists tend to overlook. Networking. This is an aspect of job-hunting that no one should go without.